In the digital marketplace, having a well-built website is essential for any business looking to thrive. While DIY website builders may seem like a cost-effective solution, the reality is that building and maintaining a high-quality website involves much more than simply dragging and dropping elements onto a page.
This is where BrandNation comes in, offering you a seamless, professional web development service that saves you time, spares you headaches, and delivers maximized results. But why hire BrandNation instead of just doing it yourself? Well, let us break it down for you.
A Web Development Professional Saves Time And Avoids Headaches
Building a website is not as straightforward as many believe. Even with the most user-friendly templates, a moderate to deep understanding of website development, HTML, JavaScript, and various other complex programming languages is necessary.
Many business owners who attempt to build their websites quickly realize that they are in over their heads. They waste precious hours that could be better spent focusing on their core operations. In the end, they hire an expert anyway.
Here are just a sampling of the specific tasks involved in building a website that can become time-consuming and complex:
- Domain Registration and Hosting Setup: Choosing the right domain name and setting up a reliable hosting service.
- Design and Develop: Creating a visually appealing and user-friendly design that aligns with your brand.
- Content Creation: Writing and organizing content that effectively communicates your message that’s also SEO friendly. There are many techniques and phrasing formats to consider when writing for both people and a search engine.
- Coding and Development: Writing code in HTML, CSS, JavaScript, and possibly other coding languages to create the functionality you need.
- Testing and Debugging: Ensuring the website works correctly on all devices and fixing any issues that arise, can be very tedious and difficult.
- Ongoing Maintenance: Regular updates, security checks, and backups to keep the website running smoothly 24/7.
If none of the above makes sense to you, that’s a clear sign that you need BrandNation. It’s important to delegate things out of your wheelhouse to someone who is an expert. These are time-consuming detailed tasks that if done wrong, can cause a tangled mess of problems.
Enjoy the Benefits Without the Hassle
A well-built website is a powerful tool for your business. It attracts and engages visitors, provides valuable information, and converts leads into customers. However, maintaining and updating a website, and fixing errors when they inevitably occur, can be a daunting task.
By hiring BrandNation, you can enjoy all the benefits of a professionally built website without the constant worry of maintenance and troubleshooting. Our team of experts ensures that your site is always up-to-date, secure, and functioning optimally, allowing you to focus on growing your business without the distraction of technical issues. Maintaining a website involves various tasks that can be overwhelming for business owners:
- Regular Updates: Keeping the software, plugins, and content management system (CMS) updated to ensure security and functionality.
- Security Monitoring: Protecting your site from cyber threats and vulnerabilities.
- Performance Optimization: Ensuring your website loads quickly and runs efficiently.
- Backup and Recovery: Regularly backing up your website data and having a recovery plan in case of data loss.
- Technical Support: Providing assistance when issues arise or when you need to make changes to your site.
BrandNation offers comprehensive maintenance and support services, giving you peace of mind knowing that your website is in good hands.
The Benefits of a Well-Built Site
A well-built website offers numerous benefits that can significantly impact your business’s success. Not only it is a wide representation of your business, but it offers several key advantages such as:
Improved User Experience
A professionally designed website provides a better user experience, which can lead to higher engagement and conversion rates. According to a study by Adobe, 38% of people will stop engaging with a website if the content or layout is unattractive. BrandNation ensures your site is visually appealing and easy to navigate. We create responsive sites that keep visitors engaged and encourages them to take action.
Enhanced Credibility and Trust
Your website is often the first impression potential customers have of your business. A well-designed, professional-looking website builds credibility and trust. A Stanford University study found that 75% of users judge a company’s credibility based on its website design. By hiring BrandNation, you can be confident that your website will reflect the quality and professionalism of your brand.
Increased Visibility and Traffic
A well-built website is optimized for search engines, making it easier for potential customers to find you online. According to HubSpot, 75% of users never scroll past the first page of search results. BrandNation’s SEO experts give your website the best possible chance to rank well on search engines, driving more organic traffic to your site.
Better Conversion Rates
A professionally designed website can significantly improve your conversion rates. According to WordStream, the average conversion rate for a well-optimized website is around 2.35%, but the top 10% of websites have conversion rates of 11.45% or higher. BrandNation focuses on creating websites that not only attract visitors but also convert them into customers.
SEO Optimization Done Right
Search engine optimization (SEO) is crucial for driving traffic to your website and ensuring that potential customers can find you online. However, SEO is a complex and dynamic process.
It requires ongoing effort to stay ahead of algorithm changes and industry trends. For many business owners, the time and expertise needed to manage SEO effectively are simply out of reach.
BrandNation takes the hassle out of SEO. Our team stays on top of the latest SEO developments and applies best practices to your website, ensuring it ranks well on search engines. From keyword research and on-page optimization to link building and content creation, we handle all aspects of SEO so you don’t have to.
The Bottom Line
Whether you run an HVAC company, a law firm, or a tech startup, your expertise lies in your specific industry. Spending countless hours trying to master web development is not just inefficient; it’s counterproductive. You do what you do to earn a living. Building websites is not it. At BrandNation building websites is what we do for a living. Focus on what you do best and let us do the rest.
